ELEMENT

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1 Oversee pre-production work

1.1 Confirm printing, print production, electronic production specifications, schedule, budget, supplier/s and resource requirements for preproduction activities

1.2 Monitor preproduction activities against scheduling and budgetary requirements and report likely overruns for action and approval in accordance with organisational policies and procedures

1.3 Estimate affect of any delay in preproduction and make recommendations to re-schedule activities to meet preproduction schedule in accordance with organisational policies and procedures

2 Oversee production processes

2.1 Confirm specifications, production schedule, budget, supplier/s and resource requirements

2.2 Monitor progress against production schedule and identify likely variations in accordance with organisational policies and procedures

2.3 Gain approvals from relevant persons for schedule variations to production budget allocations in accordance with organisational policies and procedures if required

3 Monitor post-production processes

3.1 Confirm specifications, schedule, budget, supplier/s and resource requirements for postproduction activities

3.2 Monitor postproduction activities against scheduling and budgetary requirements and report likely variations for action and approval in accordance with organisational policies and procedures

4 Produce monitoring reports

4.1 Produce monitoring reports which contain details of progress for preproduction, production and postproduction activities

4.2 Produce monitoring reports which meet organisational requirements on language, format, content, and level of detail

4.3 Provide monitoring reports within required timeframe

Skill

Performance

Criteria

Description

Reading

1.1-1.3, 2.1-2.3, 3.1, 3.2

Recognises and interprets industry specific textual information to determine and verify advertising requirements

Writing

1.1-1.3, 2.1, 2.3, 3.1, 3.2, 4.1, 4.2

Uses organised and logical structure and detailed language appropriate to audience and environment to prepare work-related reports/recommendations and confirm requirements based on a wide range of production information

Oral Communication

1.1, 1.3, 2.1, 2.3, 3.1

Confirms production requirements with relevant personnel using specific and industry related terminology

Uses questioning and listening techniques to clarify and report requirements and expectations while conducting monitoring activities

Numeracy

1.2, 1.3, 2.3, 3.2, 4.3

Interprets and analyses numerical information using mathematical calculations to estimate time needed against budgetary requirements

Navigate the world of work

1.2, 1.3, 2.2, 2.3, 3.2

4.2

Accepts responsibility for ownership of tasks and makes decisions on completion parameters

Takes personal responsibility for adherence to organisational policies and procedures in own work context

Interact with others

1.1, 1.2, 2.1, 2.3, 3.1

Uses a range of strategies to establish a connection with others to understand needs and, where necessary, refer to appropriate areas for further assistance

Get the work done

1.1-1.3, 2.1, 2.2, 3.1, 3.2, 4.3

Sequences and schedules complex activities and monitors implementation

Takes responsibility for planning, sequencing and completing tasks to achieve required outcomes

Understands purposes, specific functions and key features of common digital systems and tools, and operates them effectively to complete routine tasks

Recognises and takes responsibility for addressing predictable and some less predictable problems in familiar work contexts